'The Establishment' aren't scared of Restore ending their supposed reign. They are realising they are something to be inherently scared of.
In the long term we will learn that social media causes environmentally induced personality disorders
There are two types of diabetes.
Type 1 is an autoimmune condition, meaning it is not caused by lifestyle choices, nor diet. It is a systemic glitch most sufferers are born with.
Type 2 is primarily caused by insulin resistance which develops over time due to a mix of genetics and lifestyle drivers.
Bombard the body with too much sugar which gets stored in fat cells and the usual metabolic mechanics learn to switch off.
I am beginning to think the same is potentially true of personality disorders and psychological issues induced via social media.
Wiring your dopamine reward system to algorithms and online affirmations, the cheap and plentiful stimuli of approval and importance, appears to be neurologically addictive.
You can see the types. Pumped full of their own self importance, increasingly myopic to reality and empathy, always having to have the last word. The Quote-Tweeters.
They need their hit. They thrive on vanquishing challenge. The more scalps the better. The deeper and more decisive the wound, the more satiating.
And the more they keep reaching into the world of false reality to get their fix, the more they detach from actual reality.
Algorithmia and Impressionitis start to take over their nervous system responses, corrosively overriding the natural neurological circuitry.
I used to call it “The Candace Curve”. A once eloquent, valuable, articulate young black woman set up an independent platform, spoke a lot of sense, and was duly rewarded.
The problem is the rewards system is administered by artificial coding designed to react to extremes. Heightened emotions. Absolutism. Rubberneckery clickbaiting.
So to continue to thrive, the output must feed this system. Content becomes edgier. Claims less nuanced. Melodrama volume turned a notch higher.
Until you end up saying Bridget Macron is a man and Israel killed Charlie Kirk.
A once wonderfully wired, brilliantly human, complex brain with God-honed empathy and sociology filled with delicious nuance and contradiction became a sort of zombie plug-in. The algorithm has become a parasite, feeding off bioligical function, as a virus does its host.
It reminds me of Zombie snails. Infected by a parasitic flatworm that invades the snail's body and fills its eyestalks with pulsating, brightly colored sacks that look like tasty caterpillars. It forces the nocturnal snail to crawl out into the open during the day so birds will spot the glowing "caterpillars," peck off the eyestalks, and ingest the parasite to continue its life cycle.
All those hungry social media accounts waiting to devour words, while the host’s eyes onto the world become the medium through which the virus propagates itself.
This is what makes Restore Britain truly dangerous.
This isn’t me shilling for Reform, nor bearing a grudge. It’s me standing at the edge of the beach as the sea disappears, while multitudes run towards the spectacle, oblivious to the tsunami to come.
Restore’s provenance was entirely online, birthed from viral social media. It thus exhibits the same psychopathy as the algorithms.
The young men behind the operation themselves are entirely born from a generation drenched in Dot Com, the Silicon Generation. Prickly, detached, neurotic, unnuanced, combative. Type 2 narcissists, with an old puppet leader in Rupert Lowe with Type 1 NPD.
We must not underestimate what these men are. Scales need to fall from eyes - and pronto.
If you are reading this and are motivated to respond ‘Restore are our only hope’ or ‘another establishment attack against us because we are winning’ - I mean you.
I seriously do.
Neither of those responses tether remotely to reality. Your capacity to reason is being short circuited in real time as you simply regurgitate the pathogens of the virus.
You are displaying symptoms. You are not well. The algorithm parasite is multiplying inside you. Turn off social media now.
Think pathologising a political party is hyperbolic? Think again.
History rhymes. It is no new phenomenon. The virus has merely adapted over decades and learned to thrive in a new, online environment.
I have the uncomfortably privileged position of being at the coal face. I am not preternaturally prescient, just highly socially aware and politically portentous having spent my entire adult life either reporting on or strategising in politics, particularly the Populist Right. I know it.
So when I assert that Rupert doesn’t care or even know how extreme his movement is, I am certain in that diagnosis. I’ve spent hours talking to the man, being in meetings with the man. He is not a viral video or a carefully crafted post on X. Blood and flesh him is a reality I have observed. He’s a Type 1 which makes him oblivious to criticism and internalisation.
As long as he can strut about puffed up while his handlers read him league tables of botified social media impressions and faux memberships, his own narcissistic complex wilfully blinds him to what he has become captain of.
His own politics are now on The Candace Curve, being driven by zealots minted in the furnaces of Silicon Valley.
I am watching his metamorphosis with curiosity and concern.
From a free market Thatcherite Brexiteer with Old Tory immigration ideology (immigration good. But not too much) he has started regurgitating - like Pavlov’s dog - the lines written by his team on X to tantalise Elon’s algorithms. Positions he didn’t remotely hold an eye blink ago.
“I will not let a young Christian man lose his job!” came his obstinate kickback to Farage pointing out his Campaigns Manager parrots neo-Nazism.
The crusader pitch.
I cannot remember Rupert ever expressing an interest in Christianity. In fact European Parliament Rupert would have dominated a debate on whether a character like Downes should work for the Parliamentary group with steamroller bombast. The likes of Downes would have been Untouchables to Rupert circa 2019.
Then Covid happened.
We didn’t get ill from a highly transmissible yet otherwise low grade respiratory infection. We got ill from the response. Lock us away, dehumanise and desocialise us. Make us fertile ground for the Mind Virus.
It is ironic that Musk, who popularised the term Woke Mind Virus and bought Twitter to combat it, has unwittingly become infected by living in his own social media virology lab where a mutation is accidentally cooking - the Right Wing version.
Oh the virus is clever. It knows how to mutate to spread across new hosts in order to propagate. It had to pivot to Populism.
Elon has tragically unleashed a Frankensteinian accident across his platform. The Woke Right.
It would be perilous to dismiss Restore as a transitory protest movement. A blip. A phenomena.
Unfortunately our current political crisis means we are fecund soil for the proliferation of this mutant strain, a troublingly aggressive pathogen.
Just because they are in their 20s doesnt make Restore’s tender-aged Chieftains inert. It makes them more dangerous. Their personalities have not been tempered by the real world, their edges unsoftened by reality, their attitudes untested by life. They are the footsoldiers of the zombie algorithm. And they are also well equipped to transmit it.
Rupert himself knows nothing of online optimisation. These boys know of nothing else. Their very survival depends upon being able to harness the tides of Twitter.
But they are dangerously whippping up frenzied religiosity which will heed no conversion. It does not allow for a change of heart, will not permit challenge nor nuance. It is as absolute as the binary coding that propels it.
Restore followers are from the outset poisoned against Reform. It is the only condition for membership. Anyone can join, as long as you hate Nigel.
Reform, as the only viable ideological option, is thus the barrier between Downes, Pitt and Tomlinson, and Sleepy Lowe, becoming something or sinking into unemployable obscurity. This is existential for them.
It is not existential for us
But that is what they must project.
Reform also good is not an option for Restore. If convertees return to Farage, their raison d’etre is erased. They disappear into the abyss. They become nobodies.
And so they pollute the waters with the notion that Nigel Farage is the one critical obstacle in the way of saving the country, when politically and pragmatically, the antithesis is true.
But Farage succeeding means their obliteration into obscurity. Something narcissists cannot abide.
So they have convinced themselves the opposite is true. They are the true crusaders. Farage is a traitor wrecking their cause.
Disturbingly this is what they are also hell bent on convincing their disciples of. And that is truly dangerous
Because if you have an army of largely young men, led by charismatic, eloquent academics, who because of their youth and verbosity make the absurd come across as plausible - and these acolytes are being fed the rhetoric of war without the circuit breaker of democracy (given Restore can’t win anything and merely blocks Reform) - then there builds a pressure cooker without a valve.
No election result can fix the Civilisational Dilemna.
Of course this is what Restore were set up to do. To Stop Farage.
When certain Tories decided helping to push a party further to the right of Reform to cap their support in the Tory-allergic Red Wall, the plan was to force a right wing merger where the condition would be ‘No Nigel’ and the same men in grry suits get back behind the levers of power.
The problem is they didn’t anticipate that their political lab experiment would escape, to then find out that with its artificially spliced gain of function, designed to help it seed rapidly online, it would begin to metasticise, evolve and spread.
The Tories have realised they have created something very dark - and have washed their hands of it.
‘The Establishment’ now pushing back against Restore are beginning to see quite what they have unleashed and enabled.
Sadly it has already metasticised into Stage 2 political cancer.
And it is upon us all to figure out how to stop it.
Not out of duty to Reform, but to our country.
Make no mistake, what is growing in the shadows of social media is sinister, the potent titration of algorithmic sociopathy and political naivety, on identitarian steroids ripping through a wasteland of lost souls, parched and desperate for something to believe in.
Nobody seems to flinch at terms and mantras that even six months ago would disturb even the most right wing of sane voters.
The over-quoted ‘Overton Window’ is the looming tsunami of which I speak. Rather than draw back from it, wait and pragamtise, the masses are rushing towards it, mesmerised by how big the tidal wave can grow and what will happen next.
The words ‘civil war’ are spouted lasciviously from the mouths of babes who haven’t even lived through an IRA bomb hoax.
This may be a post heavily drawing upon allegory and parable. But the looming dangers feel Biblical. And I do not mean simply via Restore Britain.
If society has been rendered this ill already, beaten, broken, brainwashed and thirsty for any Cool Aid, just wait until AI comes.



I have been trying to view Restore from all political angles. Sadly I have to say that this article is correct from what I have learned. Well done Alex but expect the haters to hit you hard now - I fear they have only just started.
I suggest writing Substacks that attack the Left rather than the Right. I know you are having a personal spat with Connor Tomlinson, but do it behind closed doors.
This internicine warfare on the Right is absurd. We have a Far Leftist government now that should be bombarded with non-stop criticism it and its MPs are so bad.
C'mon people. It is high time we unite the right and stop our bickering. We can present a broad umbrella to take on what will be a unified Leftist bloc at the next General Election.
SAVE OUR COUNTRY before it is too goddamn late.